Best tools for recycling evergreen content

I’m a freelance social media manager handling about 6–7 clients..and weirdly 3 of them are makeup artists/salons.

Most of their content is makeup transformations and tutorials. The problem is:
I keep having to manually repost or reschedule older content even though this seems like something social media tools should automate easily.

I’m trialing MeetEdgar and RecurPost for two different clients. But I also like Publer and Loomly.

Some of them claim to do evergreen recycling.... but the workflows feel very different.

The only feature I really need is automatic recycling of evergreen posts because I like the idea of content libraries where posts keep getting reshared automatically.. but I’m still figuring out which tool does it best.

Would love to hear what’s working for you. Please help. Thanks!

Comments

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kalemi•4 months ago•1

Let me know once you get to trial Publer and/or have any questions. I'm the founder.

ContentClawz•4 months ago•1

RecurPost worked better for me than MeetEdgar. The queue logic is more flexible and the pricing is more honest.

One thing that matters more than the tool itself though: categorize all old content properly before automating anything, otherwise weak old posts just keep cycling back. For makeup content specifically, mark seasonal stuff manually and put the rest on evergreen rotation.

CammiQuinn•4 months ago•1

I use Metricool. It has a pretty cool feature called Autolists that can recycle content.

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