I am 29 year old single girl. I want to start content creation. I dont know how to pick my niche and how to start. So just to give a context- I am an HR Business partner working in Wipro FMCG sector with 3 years of experience. I live in Mumbai. I am fond of cooking, dancing, cafe hopping, travel and

I am 29 year old single girl. I want to start content creation. I dont know how to pick my niche and how to start. So just to give a context- I am an HR Business partner working in Wipro FMCG sector with 3 years of experience. I live in Mumbai. I am fond of cooking, dancing, cafe hopping, travel and soft life. Please give me advise because I really want to start and build this.

Comments

mrssheiG•4 months ago•2

tbh your niche is already there, working professional + soft life + hobbies. that’s relatable content. start with your daily life in Mumbai and slowly refine based on what performs well.

A70M1C•4 months ago•1

You don't pick a niche, you have a niche.

What ever is you need to know the type of audience who would want to watch that type of content and where they go to get it.

Remarkable-Remove988•4 months ago•1

I think you don’t need one perfect niche from day 1. Your mix already sounds usable: corporate girl in Mumbai + HR life + soft life + food/travel stuff. Maybe start with 2-3 content pillars and post for a month, then see what people react to, because sometimes audience picks your niche for you.

Jawwwwwsh•4 months ago•1

You just start putting content out! The number 1 rule in the beginning is don’t overthink: post and follow others and comment a bunch and make friends. The first months of your journey will be all about building community by being active on the app. The quality of content will go up with practice, but right now posting more is better than posting less.

ravenz0r1822•4 months ago•1

Hey, honestly you're in a way stronger spot than a lot of people starting out at 22. Having that corporate job (especially in HR) plus your own interests like cafes, food, and just living that Mumbai life? That's gold. Most beginners are scrambling for any angle, but you've already got real, relatable layers most don't.My real take: stop stressing the "perfect niche" right now. Just start posting stuff and watch what actually gets likes, saves, comments, shares. I've seen so many creators blow up because they posted consistently for a couple months and the audience basically picked the direction for them.From what you've mentioned, a few things jump out as super natural fits:

That whole "corporate girl in Mumbai" vibe — cafe runs after work, soft girl energy, balancing the 9-5 grind with some fun. Young women in cities like Mumbai, Bangalore, Delhi eat that up. Stuff like "a realistic day as an HR partner at a big FMCG company" or "what I actually wear to office vs what I post" could hit hard.
Quick, easy cooking for one — busy professional, single, still making decent meals without it being a whole production. This niche feels kinda empty compared to the over-the-top cooking accounts.
Mumbai food/cafe spots — you already do this casually, and Reels/TikTok love quick reviews, hidden gems, aesthetic shots with chill music. Those always do numbers here.

Quick game plan to actually get moving:

Pick one platform first. Instagram Reels makes the most sense for your crowd in India right now.
Shoot like 8-10 videos upfront (even if they're messy) before you post anything. Gets you over that cringe hump fast.
Aim for 3-4 posts a week for at least the first 90 days. Don't judge results before then—algorithm needs time.
Peek at similar creators (not to copy, just to see what hooks/formats click). Search "corporate girl Mumbai" or "Mumbai cafe reels" and note what keeps popping up.

The toughest bit isn't even filming—it's staring at a blank notes app trying to think of ideas that feel authentic. Lately I've been using a SaaS I personally built called FlowCast (flowcast.space). It's built specifically for short-form like Reels/TikTok/Shorts—spits out a full month's worth of tailored ideas, hooks, and even script outlines based on your style/niche. Saves me so much time when I'm blanking. Could be handy once you're rolling (Beta starting soon, DM for details).

Bottom line: your early stuff will feel rough. Mine did too. The big accounts you follow? They probably nuked their first 50 posts. Just hit record and post. You've got this. Drop a comment when you put your first one up—I'd love to see it. Go kill it!

alla-zee•4 months ago•1

Are there any specific accounts you personally like/follow? Maybe accounts that share your hobbies? Check what works for them and what doesn't. See what you can "copy" and learn from them. I

'm a content creator in data science and created a tool that analyzes tiktok creators and tells me what works for them, what makes their content viral and good. I created it because tiktok research is always super manual and taking too long. Let me know if you'd like to try my tool, I'd be happy to get some feedback :) (it's free! I'm in the initial production phase)

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Minimum-Drive-9807•4 months ago•1

i avoid content creation so well i should start teaching it as a skill.

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