Influencers that actually influence?

Social media is saturated with millions of creators trying to make it. It's crazy because a lot of creators will have millions of followers, yet you may have never heard of them. However, there are a few influencers that are almost universal in their presence, in that everyone knows them, and their influence has been stamped in society.

Take Alex Consani, for example - arguably, her online presence has shifted what it means to be a model, and now every model is trying to be her lol.

Who's an example of an influencer that actually influences?

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