Help! Instagram vs tiktok length?

So I'm going to start posting about my health stuff as it's pretty complex and I've had a lot of encouragement to do so.

There's seems to be communities on both Insta and tiktok but I want to be able to use the same videos on both.

Tiktok seems to be longer videos though? What length should be the max so I can use them for both? When I'm scrolling through Insta the videos seem to be shorter in length...

Do I make a video and then upload to capcut, add captions and a label at the start and then upload to each one?

I'm not a techy person, I just think it'll be easier explaining stuff in videos rather than replying to lots of DMs every week.

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Helpful_Strike7219•about 2 months ago•1

TikTok rewards keeping attention, Instagram rewards fast hooks. Same video can flop on one app and blow up on the other

Vidhmo•about 2 months ago•1

90 seconds is the sweet spot for both right now. long enough to say something useful, short enough that instagram doesn't punish it.

capcut workflow you described is exactly right. add captions, export once, upload to both. just remove the tiktok watermark before posting to instagram or it tanks reach.

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