Creators that sell digital products... what's actually working for you? ⭐

Curious to hear from other creators that have actually built a business outside of brand deals.

If you sell something, what niche are you in and what are you selling? Courses? Coaching? Low ticket products? Memberships? Templates? Something else? More importantly... what's actually worked?

For some context, I'm a travel creator with around 100k followers. Most people follow me for my travel videos, but I also get a lot of questions about editing, how I land hotel collaborations, get tourism board deals, etc.

A few months ago I launched a $50 product teaching people how to land hotel collabs, pitch brands, optimize their profile, media kits, all that. It hasn't done as well as I expected, so I've been taking a step back and trying to figure out if I'm solving the wrong problem.

Now I'm wondering if something around editing, content creation, AI workflows, storytelling, etc. would make more sense. Basically teaching an actual skill that someone can start using immediately instead of selling the idea of becoming a travel creator.

I'm just trying to figure out what has actually worked for other creators. Was it obvious what your audience wanted? Did you have to pivot a few times? Was there something you thought would sell that completely flopped?

Would love to hear what's worked (or hasn't worked) for you guys.

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BP041•about 3 hours ago•1

At $50 you need volume and trust — that's a low-ticket impulse buy. One thing I've seen work is turning that course into a loss leader by bundling a free "hotel pitch template" lead magnet + a private community for Q&A. Then upsell editing templates or a feedback call. The course itself just gets them in the door.

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