It could be worth testing, but I would validate the audience before treating it as the start of a media company. “Sports for women” is broad enough to attract attention while still making the page feel interchangeable with many others. Pick a sharper starting promise, such as coverage of a specific sport, league, region, or type of story that is consistently underserved.
A simple pilot could run for 60 to 90 days with a few repeatable content pillars: timely updates, explainers for newer fans, and human-interest stories. Track which topics earn saves, shares, comments, and repeat viewers, not only raw reach. Also note whether people are asking for more coverage, since that is a stronger signal than a one-off spike.
I would delay serious monetization decisions until you know which audience and format are returning. If the page can build a recognizable habit around one clear angle, expanding into other sports or a broader media business becomes much easier to judge.