I stopped giving prospects three package options and my proposals started closing

For a long time my proposals were long on purpose. I thought long meant professional.

Every prospect got three tiers. Basic, standard, and the one I actually wanted them to pick, with a page of differences between them. Calls would end with them saying they needed to think about which tier fit. Then they would go quiet, and I would follow up twice and hear nothing.

I told myself the problem was price. Looking back, the problem was homework. I was asking a busy owner to compare my own packages against each other before they could even decide if they wanted to work with me at all.

This fall I cut it to one clear offer. One page. What is included, how many posts and platforms, what I need from them, the monthly price, the start date, and when the offer expires so it does not drift for weeks. The only decision left is yes or no.

Decisions started coming in days, not weeks. Some are no, and honestly the fast no helped almost as much as the yes. I stopped spending a week wondering, and I could move on. The yes calls also got shorter, because we were talking about their business instead of my tier chart.

I still tailor the offer to the prospect. I just tailor it before I send it, not by making them choose the tailoring themselves.

How do you structure yours? One option, or do tiers actually close for you?

分享

评论

AutoModerator•2 days ago•1

If this post doesn't follow the rules, please report it to the mods.

I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns.

creatorctrl•2 days ago•1

The fast no sounds like a relief too. Has anyone asked you to bring the other tiers back?

SeyedMarvan_RAG•1 day ago•1

the expiry date is the bit most people skip... without it "let me think about it" just turns into a month of nothing also agree on tailoring before u send it, if the first page already shows u understood their business then yes or no is an easy call only thing id add is a line on what happens if the scope is too big, like a smaller version they can ask for. keeps the one clear offer but u dont lose the ones who just need it trimmed

相关推荐

r/socialmedia

Meta and the No Kings backlash

How is there no discussion on this subreddit about this? My Meta feeds are dominated by anti-Meta comments saying everyone needs to abandon Meta. This seems like a good opportunity to start discussing and sharing some alternative social networks. Has anyone taken this as an opportunity to express solidarity against this blatant form of censorship? The problem is that in order to get people to switch from Meta, you kind of have to pay a LOT of money to Meta to advertise. This is also just the latest backlash against Meta after a series of moves by the company that has angered small business owners, page and group owners who now have to pay monthly fees to put links on their content (gimme a break), poor performance on their advertising channels, poor reach from some of their channels based on Meta's algorithm changes. The 1984 style thought control is being thrown in all of our faces and it is unacceptable to me as a citizen to put up with it. So, I know this topic is widely covered, but I was surprised to not see any discussion specifically around this from this past week. So i guess the question is .... what do we do about it?

22 days ago
29· 71%7
r/socialmedia

Is posting every day really necessary to grow on Instagram?

Many creators say consistency is the key to growing on Instagram, but does that mean posting every day? Would you rather post daily content or publish three high-quality posts per week? For people who manage social media accounts, what has worked best for you?

16 days ago
28· 100%47
r/socialmedia

Are we actually using social media, or just watching it

I've been thinking about how much social media has changed. A few years ago, most of what I saw on Instagram and Facebook came from people I actually knew. Friends posting photos, sharing updates, having conversations in the comments. Now I can spend 30 minutes scrolling and barely see anything from someone I follow. Most of the feed is recommended videos, creators I've never heard of, sponsored content, and posts selected by an algorithm. And I understand why. Platforms want people to spend more time on their apps, and recommending entertaining content is a good way to achieve that. But I think we've lost something in the process. Social media has become really good at keeping us entertained, but I'm not sure it's become better at helping us connect. I'm curious whether others feel the same way. Do you still use Instagram, Facebook, or X to interact with people, or have these apps basically become entertainment platforms for you?

14 days ago
26· 100%13
r/socialmedia

What’s the fastest way to pull all the comments off an Instagram or Facebook post for a contest/poll?

I run fan polls and giveaways on Instagram and Facebook, and I need to collect every comment on a post so I can tally votes or pick a winner. Right now I’m doing it by hand: scrolling the post, clicking “View more comments” and “View replies” over and over until everything’s expanded, then selecting it all and copying it into a doc. On a post with a few hundred comments this takes forever, and it’s easy to miss replies that are still collapsed. Is there a better way to do this? TYIA

1 day ago
44
r/socialmedia

My clients kept leaving at month three until I started showing the work they could not see

For a while my churn had a pattern I did not want to see. Month one, the client was happy. Everything was new. Month two, they went a bit quiet. Month three, I would get a polite note saying it was not really working and they were going to pause. The annoying part is that month three was usually when the reach was finally starting to move. They were leaving right before the part they had paid for. I used to blame the results. Looking back, the results were only half of it. The other half was that the client could only see twelve posts a month. They did not see the planning, the sourcing, the captions rewritten twice, the comments handled, the DM answered on a Sunday. At renewal they were pricing what they could see, and what they could see looked thin. I also never said the timeline out loud during the sale. They assumed weeks. Organic takes months. Nobody wants to say that while asking for money, so I did not, and the gap sat there until month three collected it. Three changes fixed most of it. First, a one page sheet at signing. What usually shows at 30 days, what shows at 60, what shows at 90, in plain words. Leading signs early, real movement later. I walk through it before they pay, not after they doubt. Second, a short visible work note with the monthly summary. Not a big report. Just the work they never see, listed honestly: posts planned, comments handled, messages answered, things quietly fixed. Third, I book the month three review at the start, not when I smell trouble. A real conversation at the exact point where they used to quietly decide on their own. Renewals stopped being a surprise after that. One client quoted my own 30 60 90 sheet back to me on a call, which I will take over a polite cancel note any day. How do you handle the month three dip? Do you set the timeline in writing, or do you handle it another way?

1 day ago
44
r/socialmedia

Weekly Hiring Thread: Social Media Professionals

This is our weekly thread for all hiring and job-seeking posts. All standalone hiring posts will be removed, please use this thread instead. **If You're Hiring:** * Start your comment with \[HIRING\] * Include job title and location (or Remote) * Specify if it's full-time, part-time, contract, or freelance * Must be a paid opportunity (include salary range or rate if possible) * Describe the role, required skills, and how to apply * No equity-only or commission-only positions **If You're Job Seeking:** * Start your comment with \[FOR HIRE\] * Include your specialty and experience level * List your key skills and services * Share your availability and preferred work arrangement * Link to portfolio or relevant work samples **Rules:** * One top-level comment per job posting or job seeker * All conversations about a specific posting must remain as nested replies under that comment * Follow all r/socialmedia community guidelines * No spec work, competitions, or unpaid opportunities * Report any spam or rule violations Good luck to everyone hiring and job hunting this week.

1 day ago
16