videos not doing as well as other people posting the same content

i make edits of video games on tiktoks and i always stay editing what content usually does really well. now every video i post does terrible and i have had to delete some that literally get 200 views in 24 hours. i have a lot of mutals that post similar if not the same content and they get tons of views. i just feel like my videos aren’t reaching the amount of people it should be. any advice on how to fix this would be greatly appreciated.