Canada Should Consider Seeking Inclusion in the new US-based M2 TikTok
There’s been news about TikTok launching a new version of their app called M2 this september, which will be rolled out only in the US. This new app is designed with stronger privacy protections and a different content ecosystem. The thing is that Canada is being left out and will have to continue using the regular TikTok app which not only leads to privacy risks but also the content isolation which might be a big problem. Let’s all be honest: the US is the biggest source of English-language content on the internet. If the M2 app separates the US content ecosystem from the rest of the world, the Canadian TikTok will lose access to a huge portion of North American content. This will lead to less relevant, less diverse and less popular content for Canadian users. TikTok is a major platform for and being cut off from the US content stream could make Canadian TikTok feel more disconnected and less engaging. I feel like Canada should seriously consider joining the M2 project for both security and content, otherwise, it might be left behind in both the user experience and data protection
