₹40k/Month 150 Reels, 5 Podcasts, Posting on 3 Accounts, Marketing - Got Rejected

So, I'm a new freelancer here in India.

A prospect called me, and told their requirements. The prospect has 15+ years of experience in news reporting.

  1. They wanted me to create 3 social media accounts each on FB, Insta and YouTube.
  2. Get the branding done.
  3. Create 5 reels/day on average (from raw video), so 150 reels a month.
  4. Edit 5 podcast/month on average of 40 minutes each(from raw video), maintain Shubhankar Mishra standards in the editing.
  5. Posting all of the above on all 3 social media accounts.
  6. Marketing (Ad campaigns, boost, including strategies etc) and get 7k-8k followers within a month.

Note: Client confirmed that there would be A-roll only. But for podcast, I would have to split the screens and make effects, like sometimes the two people would appear top/bottom vertical, and sometimes left/right horizontal etc. Add sound effects according the emotions conveyed an etc to engage the audience.

And here I quoted him this:

1 + 2 = ₹600 (One time fee)

3 = ₹30k/month (for 150 reels)

4 = ₹3200/month (for 5 podcasts)

5 = ₹5k/month (posting on all 3 accounts)

6 = ₹5000 for 3 months in total flat fee + Ad Campaign/Boost budget according to the client's choice

Total = ₹42,000 for the first month (I discounted ₹1800 for him upfront)

Note: I told him that it's not a guarantee that he would get 7k-8k followers within a month, so we may need to run the marketing for two or even three months as it depends on various factors like content quality, geography, frequency of posting, timing etc, so a flat fee for 3 months).

His voice felt frustrated, in anger, he told the video editing is expensive, he would do that by himself, and he wants only marketing done by me. So he would meet me tomorrow for discussion over marketing stuff only.

I'm confused right now, as a beginner freelancer, I called many known freelancers in my network, asked them their charges, I have read many reddit QnA, and lowered the prices to get the project. But got rejected. I'm not taking it personally, not getting emotional, nor venting here.

I want your comments/arguments, whether this quotation is over-priced? Is this the weird quotation you have ever seen? (if yes, please tell me why).

I'm open for suggestions, criti-cism, 'Ah moments', improvements etc.

Comments

kasish893 months ago3

Assuming you already have some clients and a portfolio, the quote is good enough if you have 1-2 years of experience.

The client is a ref flag though as he asked to do the video editing himself. He might not be a long time retainer.

sohailaftab3 months ago2

This honestly comes across as charity work at this point because the quote is far too low for the amount of work being discussed. When you actually sit and break it down, the scale and expectations simply do not align with the pricing. You are talking about producing around 150 reels. What kind of reels are these supposed to be. Are they 5 to 10 seconds each with basic cuts, or something more detailed with transitions, pacing, and storytelling. Even in the most basic scenario, the sheer volume is a serious commitment of time and effort. That alone should raise questions about feasibility and pricing. Then there is the 40 minute podcast. That is not just about stitching clips together. The real question is how much raw footage is involved. Are you working from 3 hours of footage, 6 hours, or even more. Sorting, selecting, cutting, and refining takes time, especially if quality is expected to be consistent. On top of all this, you are also expected to handle marketing and account setup. That is not a small add on task. Setting up accounts, managing content, and maintaining a consistent output requires planning and ongoing effort. It is a completely separate responsibility from editing and production. Another important point is whether this amount of work can realistically be delivered within a month while maintaining any meaningful standard of quality. It is easy to agree to numbers on paper, but execution at scale is where most people underestimate the workload. Now looking at the numbers, you are effectively making around 200 per reel. That does not even begin to cover basic expenses. Even a single software subscription like Adobe Premiere Pro costs money. Then there is internet, storage, backups, electricity, and hardware usage. All of this adds up quickly, and none of it is being accounted for at this rate. If we look at this professionally, work at this level should be priced at a minimum of 1 lakh per month, and more realistically in the range of 1.5 to 2 lakh depending on the exact deliverables and expectations. That is not an inflated number. That is simply what it costs to deliver this kind of output consistently and sustainably. before anyone says that clients in India do not pay these numbers. They absolutely do. The issue is that beginners, often younger freelancers, accept low paying work because it seems like a good amount at the start. Over time, that leads to burnout and undervaluing the entire process. Taking on work like this requires proper tools, capable hardware, and the ability to handle large amounts of data. It also requires experience to maintain consistency and meet deadlines. This is not entry level work, and pricing it this low sets the wrong expectation from the beginning. I do not know your exact situation or current setup, but based on what is being asked, this is clearly underpriced and should be reconsidered before committing to it. this is abuse to be rejected after providing this much dirt cheap.

if this was an overseas client and say you were really good at what you do. this would cost them 3500-5000 USD. IT'S AN TEAM LEVEL WORK. you yourself have to outsource more people for this.

uniquel0l3 months ago1

I'm not sure on pricing since I live in a different country. However I recommend getting a portfolio and doing smaller freelance work on the side while trying to secure clients and you can show them ongoing work and previous work.

As for the price though, if you can show them value they will buy it, you have to really sell the idea. The best thing to do is under promise and over deliver

No_Set_64273 months ago1

was this reomote based job?

revvmedia3 months ago1

30k for 150 reels and with good editing? Massive undercharge

GrowthbyAkanksha3 months ago1

Honestly, this doesn’t feel like a pricing issue, it feels like a scope issue.

150 reels + podcasts + posting + marketing + growth… that’s a full team’s work, not one person.

Also that “7–8k followers in a month” expectation is a bit unrealistic. You did the right thing not promising that.

If anything, you actually underpriced the effort, especially for 150 reels.

Feels more like the client wanted a lot for less. I wouldn’t stress too much about losing this one.

Ok-Poem-71283 months ago1

Consistency feels like over-priced in quick-revenue economy.

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Small_Dress73493 months ago1

Your offer seem generous. I do not know pricing for this type of services in India but this seems to me more than bargain. Also most of people should know that followers comes with trust and time. So it depends. Honestly IMHO cheaper the customers tend to be more prone to problems down the road....

TheDigiWolves3 months ago0

Might be Indian Lala Client who wants a brand building in just 15k.
You may negotiate for reels 2k / reel is little costly. rest your costing seems much lower.

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