you’re already at a size where it can happen, it’s just not automatic
brands don’t really look at follower count alone anymore, it’s more about engagement and how well your content fits what they’re trying to promote
30k on tiktok is definitely enough, but if your content isn’t clearly “sponsorable” (like showing products, integrations, etc) they might not reach out
also most deals at your stage don’t come inbound. people usually start getting them by reaching out themselves
i’ve seen accounts smaller than yours get deals just because their content made it obvious how a brand could fit in
so yeah you can monetize, but you might need to be a bit more intentional about it, both in content and outreach