Not growing on Social media is making me so fustrated

Hi! I am currently 20, in college, making content on the side on TikTok and Instagram for around 1.5 years. I've had some successful videos on both platforms, 2 videos reaching over 1M views, and some 100K videos. I mainly make videos about cooking recipes. However, it is hard because I live in a dorm, so it is difficult to make good recipes and be aesthetic. The problem is that all my videos average around 2K views, and while I am grateful, I feel like I put in a lot of work filming and editing (making use of the tight space). Every time I post a video and see that the views are slow, I get really upset and frustrated. I've been posting around 3x a week, and it's making me more sad than excited :(. I feel like I've tried everything. How do I have a better relationship with social media as a creator?

Comments

Polish_Girlz•2 months ago•2

How is 2k views slow?

southie_sweetheart•2 months ago•1

Maybe try out SocialShield!? It helps creators score their posts for viral potential and can help craft viral posts/videos based on niche! https://socialshield-hlu7.polsia.app/

Head_Question_6229•2 months ago•1

collab posts on ig w/ other ppl w/ similar followers + niche

Evening_Hawk_7470•2 months ago•1

Stop treating the algorithm like a meritocracy and start treating it like a slot machine you shouldn't be gambling your mental health on.

eighteyes•2 months ago•1

don't pay attention to metrics, those are what gives you the dopamine hits

Minimum-Drive-9807•2 months ago•1

me posting daily with no feedback then wondering why nothing grows, my content talking to the void like hello is anyone there

kittykthomas•2 months ago•1

Without seeing your content it’s hard to judge but, what exactly is your niche? If it is aesthetic cooking then you have a lot of competition. I think you would probably do better by really niching down and starting every vid with a clear hook saying exactly what you offer.

A great niche would be cooking creative meals with a student lifestyle/budget eg cooking nutritious meals on a student budget, cooking boujie meals on a student budget, cook a 5 course meal on a student budget in a dorm with only 3 pans etc. tbh the more outlandish the better for fast impact.

The main thing though is offering people something they can relate to and also aspire to, and I think boujie or highly nutritious on a student budget would work well.

Remember sm is a slog, most big accounts have been working on it for 6+ years, it takes time to build an engaged, trusting audience. You just have to push through and do it because you enjoy it

Vinaya_Ghimire•2 months ago•1

Unless you are already a popular figure, growth takes a very long time. If you are just starting, your best bet is publishing more content and publishing unique and interesting content

Hopeful-Lake-5195•2 months ago•1

1M and 100k views? That's huge! These numbers are proof that you know how to hook people. I would recommend creating videos based on people's comments, this way you increase the engagement. Reply to their comments with a comment or vidoes :)

Expert_Property5913•2 months ago•1

1M views twice in 1.5 years is more than most people ever hit, the algorithm is just inconsistent and that's genuinely not on you.

one thing that helped me stop obsessing over views was shifting focus to what happens after someone watches. even your 2K view videos have people commenting, those are warm leads sitting there. setting up comment to DM automation means every commenter gets a follow up automatically, ask to follow before the link delivers and you're building an audience that's actually yours regardless of what the algorithm does that week

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3 months ago
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Everything dying at 300 views for so long before I finally caught the problem

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4 months ago
221