A huge chunk of people on social media will believe literally anything if you package it confidently enough

This might sound cynical, but unfortunately… it’s what works

Want leads?

Exaggerate

Want sales?

Sell the fantasy

Want people to think you’re an expert?

Throw “I made 6 figures” somewhere in the hook

And suddenly everybody’s listening

Nobody cares about the full truth. A small percentage does. The majority? They care about a good story that makes them feel like they’re about to get the secret nobody else knows

I’m NOT saying you should lie or scam people. Before somebody starts fighting me in the comments

I’m saying there’s a reason the loudest, most exaggerated people online often outperform the people who are actually knowledgeable

Because social media doesn’t reward the most truthful person

It rewards the person who knows how to make people believe the story

Comments

Brettinabox•about 2 hours ago•2

Clearly ethics arent part of this.

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SirScruggsalot•about 3 hours ago•1

You can remove "social media" from this post and the statement still stands.

Crazy_Jere•about 2 hours ago•1

So then at that point it’s just about volume of people you can reach?

SaltyBeech260•about 1 hour ago•1

There’s also a reason the loudest and most exaggerated people are fined by the government, booted from their payment processors, and banned from digital advertising/monetization. Deceptive marketing is illegal, unethical, and only leads to issues. This is nothing new. The platform just changed. Door to door salesmen and magazines did this for decades before the internet even existed.

greenguru520•about 1 hour ago•1

Just watched a Netflix documentary about this last night. There was an Australian chick who made hundreds of thousands of dollars as a heath influencer with book deals claiming she was curing her own brain cancer with food. She got busted as a scamster - a journalist interviewed her family behind her back and she had the gall to go on television and keep lying.

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