Celebrity/influencer VS Brand
brightblackhoney on instagram
Ngl especially with the Ariana Grande convo recently, sometimes i forget the brand is separate from the perso, and stylists like Law Roach, designers, and the fashion industry are benefiting off this fandom and attuning their product changes and messaging to it in order to sell more. I forget that the larger conversation goes beyond the person and there’s an entire village of people benefiting from this market research.


