Dubia chocolate this, Dubai chocolate that

1. why are there Dubai chocolate burgers?
2. why are they always like 40 dollars? even the Diy one's.(they cost about $10-20 to make)
3. why are they always so darn big? who the hell wants a bar of chocolate the size of your head. I don't even know if I'd like it, why would i want 7 ounces of it?

While i could just ignore it and go on with my day, it has gotten to a point I simply must fall for the trends.