Huge increase in ads, VIDEOS NOW INTERRUPTED WITH ADS?

Has anyone else noticed a huge uptick in ads in the last couple weeks? It's been nearly unusable, like 1/3 to 1/2 ads, sometimes even more, with it being 2 ads then a video.

To worsen it, today a video counted down to an ad and interrupted my video. You can skip the ad but that will restart the video at the beginning when it takes you back after skipping.

They're killing this app. I wonder how much worse it'll be once sold.