Post shown only to friends?

I’ve posted a video at a time that I usually post and my post has only 12 views, it was only shown to my friends. This has happened few days ago as well, I’m not a spam poster, nothing controversial in these videos, and they usually do okay in terms of views. What could be the reason why my video is not reaching others? I’ve done account check, and I don’t have anything that violates tiktok rules, so why does it seem like I’m shadowb*nned 🥲