Creators who have built an audience, I would love to hear from you!
I'm interested in hearing from creators who have built a business around their social media audience, whether it's been successful or not!
I'm exploring the idea of becoming a behind the scenes, commercial operator for creators/influencers, and I want to understand what it's actually like to build a business as a creator, alongside the content and brand deals! Brands are making money from the audiences and communities creators have built, but how many creators are actually turning that attention into a sustainable business of their own?
From the research I've been doing, it seems like loads of creators are spending hours making content every week and relying on brand deals, affiliate links and social media algorithms to keep money coming in.
Having had experience building and running businesses myself, I know how much time and effort can go into building something. There's the product development, whether that be digital or physical, figuring out what people will actually buy, building sales funnels, creating memberships and managing all the operations.
Now, I'm curious whether there's a gap for someone who can take some of that responsibility off a creator's hands.
So if you're a creator, I'd love to know:
- What's been the hardest part of turning your audience into money aside from brand deals?
- Have you ever wanted to launch something but struggled to get it off the ground?
- Is there anything on the business side you wish someone else could just take care of?
- Do you enjoy running the business side of things, or would you rather focus on creating and have someone else handle it?
I'm not trying to sell anything here! I'm trying to understand what creators struggle with and whether this is a problem worth solving.
Would love to hear about your experiences, including if things that haven't worked!