How a Snack Influencer built 200k followers on TikTok

Interesting podcast about how a Canadian social media influencer moved to Spain and built 200k followers on Tik Tok.

He started out as a singer then pivoted to the snack niche, and found that he actually made more money working with brands than building out his own content funnel.

Interesting he has 200k+ on Tik Tok but that didn't seem to convert to YouTube or IG.

Is working with brands the ultimate goal to make money? To get brand deals over building your own content?

He was saying at one point he was posting 10x a day to build a following which seems... unsustainable. How many posts per day is enough?

If you want more context it's here but don't feel the need to watch.

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