i got 4.5million views last week, high level blueprint.

i went viral. 4.5million views last week.

how? or more like how tf can you or your companies or your employees do this? I've been posting content consistently for 2 years, and this is my blueprint.

Your content is mainly formats, subjects, and user value. in that order.

  1. Format - steal your formats from other accounts that are doing well right now. For my account, before & afters work best, followed by 4-part transformation videos. Followed by talking to the camera storytimes.

*once you find a video format that works keep using it ver and over until you literally hit 1M views or followers. If its working, keep doing it. duh.*

  1. subjects - what is your video about? pick 1 subject and every video is a slight variation of that. mine is my transformation story. ("I went into the hospital for psychosis, after that I got super depressed, then I knew I wanted to make a change, so I founded my company [name redacted] and focused on trying to build a life.")

  2. user value - why tf would anyone watch you? they dont care about you, they care about themselves. Are you showing something they need to see? Giving unique/accurate/useful advice? Offering a valuable shift in perspective? Connecting them to resources?

(My personal approach to user value is to give it all away for free. Leave it all on the floor. If I know something of value to you I will simply tell you for free and generously. If my app is good, you will use it. If my content is good, you will follow me without me needing to do any bamboozling).

So there is it! Format, Subject, User Value is my high level blueprint.

I can break down how i researched and decided on my specific styles for each if anyone finds that interesting. My next post on this subject will me how I read my analytics to decide what content to post/not post.

"the medium is the message." the 🐐, Marshall McLuhan.

#earlystagecompany #creatorfounder #consumerapps #buildinginpublic #socialmedia #lifemaxing

Share

Comments

Jabburr1 day ago2

Social media app here. We see before and after videos perform really good. Even badly executed before and after videos do well.

AutoModerator1 day ago1

If this post doesn't follow the rules, please report it to the mods.

I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns.

Only_Application_815about 2 hours ago1

Nice read, appreciate the authenticity of your writing. How/what is the user value relating to your example in 2. subjects? curious how you make that connection flow too, cheers

More like this

r/socialmedia

Everything dying at 300 views for so long before I finally caught the problem

I've been absolutely obsessed with short form content for the last two years. Like people have staged actual interventions about my health level of obsessed. I'm talking 11-14 hour days breaking down what separates successful videos from failures, experimenting with different hook variations, rewriting scripts until my brain hurts, testing every editing approach I could possibly get my hands on. Why this level of obsession? Because I'm absolutely certain short form video is the backbone of everything right now. Growing followers, selling anything, generating opportunities, creating brands from nothing. Every part of it depends on whether you can hold someone's attention for 30 seconds. But here's what nearly made me quit entirely: despite the constant daily grind, nothing was hitting. I'd pour 7-8 hours into crafting one video only to watch it crash at 300 views. Tried every tactic from every person claiming to have figured it out. Bought their courses. Applied their "proven" methods. Still going nowhere. I seriously started thinking maybe I'm just not the type of person who can make this work. Like maybe there's some fundamental ability I'm completely lacking. Then something clicked. I'm grinding constantly, but I'm operating completely blind. I don't actually know what's broken. I'm essentially just trying random things hoping something eventually works. So I stopped hunting for some mythical viral code and started analyzing actual data. Analyzed my last 50 videos second by second, documented every retention drop, and discovered 5 consistent patterns that were systematically killing my performance: 1. **Vague mysterious hooks are totally invisible** "This will transform you..." gets scrolled past every time. But "I used resistance bands for 55 days and my shoulder mobility actually decreased" stops people mid scroll. Specific concrete details destroy vague teasing without exception. 2. **Seconds 5-7 are where everything gets decided** Most viewers leave between 4-7 seconds if you haven't proven it's worth watching. I was creating slow buildups like a complete amateur. Now my strongest visual or most compelling number arrives exactly at second 5. That's where the hook that genuinely holds people. 3. **Any gap beyond 1 second absolutely kills your retention** Tracked this obsessively, anything past 1.2 seconds makes people think the video stopped. What feels like natural comfortable pacing to you reads as complete dead time to someone scrolling. Cut significantly tighter than feels normal. 4. **Visual variety is absolutely critical** If nothing changes on screen for more than 3 seconds, attention vanishes without warning. I started constantly rotating camera angles, cutting to b-roll, moving text placement, literally anything to maintain constant visual movement. Went from losing 50% at the halfway mark to keeping 70%. 5. **Rewatch rate is dramatically more important than most people realize** Videos people watch more than once get pushed exponentially harder by the algorithm. Started planting subtle details that aren't obvious first viewing, editing faster, adding elements worth discovering on rewatch. Rewatch percentage jumped from 8% to 31% and reach went completely through the roof. Honestly the biggest shift was abandoning all guesswork and actually measuring what was happening at every second. Came across this one app that goes way beyond showing where people drop off, it literally tells you why and exactly how to correct it. That's when everything transformed. Went from averaging 300 views to hitting 18k in about 4 weeks. Regular analytics show you people are leaving. This one shows the exact second, the actual reason, and what to adjust before your next post. If you're uploading consistently but stuck below 1k views, your content isn't the problem. You just don't know what's genuinely working versus what you assume is working. Listen, I'm sharing this because breaking through was honestly one of the hardest things I've tackled. I really wish someone had just explained exactly what needed fixing when I was stuck there. Would have saved months of confusion and doubt. So that's what I'm doing now for anyone who needs it.

6 months ago
22· 81%1
r/socialmedia

Anyone else wish you could just see posts from people you follow, without the algorithm deciding for you?

I got fed up with feeds full of suggested/random content instead of the people I actually follow. Curious if this resonates with anyone else here or if I'm overthinking a problem nobody else has.

10 days ago
17· 100%34
r/socialmedia

Benifits of not using smartphone

I am(21M) we are 4 members in my family my younger sister and my parents . My mom runs a small shop and my father too. We all have smartphones except my mom. Over 5 years we are using phones. But my don't have a smartphone or any phone she doesn't even know how to use it. At the night when father comes home and she too then she watch some serial in phone. I noticed she is more happier than 3 of us. She is extremely focused on her work and doesn't complain for anything and handle all the situation very wisely. She knows the real world and not influenced by the fake social media world.

11 days ago
15· 100%4
r/socialmedia

HR pros, business owners, etc, what do you do, or have you done, when people call about what an employee posts online?

Quite often people claim they will go to a poster’s employer when the poster posts a controversial item. Are these just empty threats or do people legitimately contact employers. If so, what do you do about it?

2 days ago
11
r/socialmedia

Social Media Management

Just wanted to ask if theres a way for my social media manager to access my facebook, instagram and tiktok page with full access to it without me giving my password/log ins.

2 days ago
25
r/socialmedia

Every account doing well in my niche is using the exact same format and its kind of unsettling

went digging into the top performing accounts in a niche i follow closely, expecting to see some spread, different formats, different approaches. found basically one shape repeated over and over, someone talking straight to camera, educational tone, the same three or four hook styles rotating checked across 50 plus videos and there wasnt a single one using b-roll or footage-led storytelling instead of talking head. not one. which either means talking head is just the objectively strongest format for that topic, or it means everyone copied whoever won first and nobody has actually tested anything else in years i lean toward the second explanation, because the highest performers in that same set also had engagement patterns that looked more like a comment funnel than real interest, so "winning" and "actually working for the business behind it" might not be the same thing here at all curious if this is specific to my niche or something that shows up everywhere once you look close enough

2 days ago
75