Wtf is up with this “trend”?

The “lunch in my city” trend. It feels so weird seeing a million videos of it and all of them have basically the same exact script
They all talk about the same things in one way or another : they talk about how they’ve seen it all over their feed, then they explain how it works, then they say which restaurant they went to…
Not to sound like one of them crazy woke ppl, but damn… this is pretty weird…
And no one in the comments is pointing this out???
Am I onto something or on something?


