One creator account or two separate ones?

I’ve built a fairly large audience through aesthetic lifestyle content like cozy home videos, cooking, cute drinks, cafés, and daily vlogs. However, I also love makeup, beauty, fashion, and modeling, and I want to become known personally rather than just for my aesthetic content.

I created a separate account for my face, beauty, and fashion, but now I’m unsure whether to keep both accounts or combine everything. I’m worried that mixing cozy lifestyle content with makeup videos, fashion, and more personal content might make my main account feel inconsistent. I also don’t want to lose the audience and identity I’ve worked hard to build, but I also don’t want to limit myself creatively

The content overlaps a lot, too. Where would things like daily vlogs, beauty treatments, shopping, and café visits go? Those clips are of me and related to beauty, but they’re also my life and lifestyle

i also had thoughts like, if someone asks for my social media, which one do I give out? Which one is me? Which is my main account?

I’ve been going back and forth on this for so long that I genuinely don’t know what makes the most sense anymore it’s stressing me out😭

i really appreciate any ideas and opinions!

Share

Comments

AutoModerator•3 days ago•1

If this post doesn't follow the rules, please report it to the mods.

I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns.

No_Rip_9855•3 days ago•1

two accounts only makes sense if you truly want to keep them separate, but from what you described the overlap is too big and it will just split your energy

Relevant_Ear_8679•3 days ago•1

one main account makes more sense to me. a getting-ready video before a cafe visit could introduce beauty without changing the whole feel.

IshowBlack_7777•3 days ago•1

I’d stick with one account! Lifestyle and beauty go hand in hand, and people can connect with you beyond just one niche. No need to limit yourself 😊

GeeLarkOfficial•2 days ago•1

Two accounts make sense for the long term if you want to maintain a consistent visual style and identity across your aesthtic account. Using a consistent color scheme, visual style, and layout across this account will make it easier for you to tell which content belongs to this account. At the same time, you can use your make up account as a more personal account for more casual content so the audience can get to know you better.

Tag your another account in the account bio can let your audicen chose what content about you they want to see.

More like this

r/socialmedia

Does posting consistently actually matter if the content isn't great?

I’ve always wondered how much consistency really matters compared with simply posting less often but having something genuinely useful or interesting to say. There seems to be a lot of pressure to post every day now. For people who actually manage social accounts, what have you seen work better: posting frequently, or posting only when you have something worth putting out? And has that changed depending on the platform?

about 1 month ago
10· 100%62
r/socialmedia

need one ai video tool for spanish, thai and japanese versions

i manage social posts for a small skincare brand selling in a few countries. we reuse the same basic product video, but each language version turns into its own mini project. translate the script. record another voice. adjust the mouth movement. redo the subtitles. discover the timing is off. repeat. the japanese version also ends up feeling slightly different from the spanish one even though they are meant to be the same ad. is there a tool that can handle the languages, lip sync, and subtitles together?

about 2 months ago
10· 92%1
r/socialmedia

Is there an app or website that builds a social media strategy and generates content based on your answers to a few questions?

Hey everyone! I’m looking for a tool (app or website) where you can input information about your business, niche, or goals by answering a series of questions, and it automatically creates a full social media strategy and generates ready-to-use content based on those answers. Ideally, something that helps with planning and content creation without needing to prompt everything manually from scratch. Does anyone know of a tool like this? Recommendations would be greatly appreciated!

3 days ago
922
r/socialmedia

What's effective way to do organic marketing on Reddit.

/r/digital_marketing/comments/1m4qu1y/whats_effective_way_to_do_organic_marketing_on/

about 24 hours ago
18
r/socialmedia

How Can I Track Exact Engagement for Facebook Group Posts & Regular Posts?

Hi everyone, I'm trying to understand how to track engagement accurately for Facebook Group posts compared with regular Facebook Normal posts. In Meta Business Suite's Content Library, I can see metrics such as views, viewers, engagement, follows, and impressions for my Page content. However, I'm unsure how to get the same engagement breakdown for posts published inside Facebook Groups. My questions are: 1. Where can I find the exact engagement numbers for regular Facebook Page posts? 2. How can I track engagement on posts published in Facebook Groups? 3. Does Meta Business Suite provide these metrics for both, or do Group posts need to be tracked separately? 4. Is there a way to see reactions, comments, shares, clicks, and reach for both post types? I'm looking for a reliable method to compare their performance without missing metrics or double-counting engagement. **What method or tool do you use to track this accurately?** Any practical guidance would be appreciated.

1 day ago
39
r/socialmedia

How do you check that video captions are easy to read before publishing?

Do you check text size, timing and contrast on a phone, or use another method? I would like a simple check that can be repeated before publishing, especially for viewers reading in a second language.

1 day ago
211