Hey guys! I’m an intern at a sports venue booking company, and I’m working on improving our social media strategy.
What actually works to get good organic reach and engagement?
Should we focus on reels, memes, sports content, or something else?
Would love to hear from people in marketing or anyone who’s grown a brand on social media. Any tips or examples would be appreciated! 🙌
Test formats, but put more thought into the content angle than whether it’s a reel or meme. A sports venue already has tons of content built in: events, teams, behind-the-scenes moments, venue transformations, customer stories, and local sports culture.
Also track what drives bookings or inquiries, not just reach. 20k views from random sports fans is less valuable than 2k views from people actually looking for a venue.
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For a sports venue, I’d lean into actual sports content rather than trying to force memes. Short clips of games, funny moments, venue highlights, or even quick tips could work well. Reels are worth testing, but focus more on finding what your audience actually watches and engages with consistently.
For a venue marketplace, I’d build the content around local booking intent, not generic sports reach.
A practical starting mix:
Every shoot should produce a small batch: one walkthrough reel, 3–5 short clips, a photo/carousel, and a story poll. Get permission from the venue/players first, then reuse the same footage across IG, TikTok, and Shorts with platform-specific hooks.
Most importantly, give each post one measurable next step: check availability, save for later, DM a date/team size, or view a specific venue. Track qualified profile visits → venue-page views → inquiries/bookings by content pillar. After 4 weeks, keep the two angles generating intent and cut the ones generating empty views.
I’d also recruit 3–5 venue managers as recurring collaborators. Their local audiences and real availability updates will usually beat polished brand-only content early on.
Pourquoi les gens ne s’abonne pas ? Que faut-il faire pour que les gens s’abonne ? Ça fait 2 semaine que je poste presque chaque jour. Caroussel ou réel.
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I'm looking to create content for my web design and development business. I want to go into video content, so I identified that YouTube & Instagram could be great channels (TikTok is banned in my country). Now, some people advise focusing on one platform before moving to the next. While some say to post on multiple platforms to cater to different audiences. Now I understand that every platform works differently and demands different stuff. Making a reel on Instagram will have a different process than making a YouTube video. But even if I have that understanding, should I go for one platform, or both? If one, then how to identify which one I should start on? Edit - typo
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[YouTube removed dislikes, and I FUCKING HATE THAT SHIT BECAUSE I CAN'T TELL IS A YOUTUBE IS BEING HATED BY PEOPLE OR NOT.](https://youtu.be/BXXI_MnaA0Y?si=PED4f3A2pdmh7_4i) And I don't fucking get why most social media platforms DON'T EVEN FUCKING HAVE DISLIKE COUNTERS TO LET YOU KNOW DO YOU FELL OFF OR NOT. What you're fucking seeing in front of your eye is Battlefield 4's Battlelog. The use of Battlelog is took up what weapon you frequently use and what's your K/D ratio. You can even look at other player's stats about those shits. Yes, I know there's YT studio but the REAL REAL motherfucking problem is that you can only see your own and you can't look at dislike counters on your own videos. Heck, why the fuck YT don't allow us to look at dislike counters in the fucking comment section. The fucking "Battlelog" I mean is that you can look up what's your favorite YouTuber, what's your most watched video of all time, how many hours you used YouTube in your life, what's your like and dislike ratio on your videos, your views and like ratio on your videos, your like and subscriber ratio on your videos, what's the best of those shits, subscriber retention (how many of your subscribers who keep watching your videos each time you upload them and their highest streak, so how it will break is when people don't watch the video you uploaded before after you uploaded a video) and what video does that shit and you can also look others as well, just like Battlefield 4's Battlelog. Comments?!? No view counter, no dislike counter, no like and dislike ratio, no views and like ratio. No average like and dislike ratio of all of your comments of all time and how many times you commented in your lifetime. FUCKING SHAME. I JUST FUCKING HATE WHY THE FUCK SOCIAL MEDIA PLATFORMS DON'T HAVE THIS FUCKING BATTLELOG SHIT TO LET ME KNOW IS SOMEONE OR ME FELL OFF OR NOT Video game stores have star ratings and reviews of each games. Why the fuck can't we have star ratings and reviews on each account oocial medias to let us know how has this bitch fell off hard or not?! Are most of their shit worth watching or not? ALL OF THESE FUCKING SHITS ARE FUCKING IMPORTANT IF YOU'RE TAKING PART OF YOUTUBE AND INTERNET DRAMAS [Heck, I got hated by people on social medias and without those fucking stats and Battlelog shit I CAN'T FUCKING KNOW AM I ACTUALLY FELL OFF OR NOT. AM I ACTUALLY UGLY? DO PEOPLE REALLY HATE ME?!?! FUCKING TELL ME. FUCKING TELL ME HOW MANY PEOPLE LOVE MY SOCIAL MEDIA ACCOUNTS. FUCKING GIVE ME THE GODDAMN FUCKING LIKE AND DISLIKE COUNTER TO FUCKING LET ME KNOW HOW MANY HATERS I HAVE?!?!??? FUCKING TELL ME. WITHOUT THESE FUCKING BATTLELOG SHITS ON ALL SOCIAL MEDIAS MORE PEOPLE INCLUDING ME WILL LEAVE SOCIAL MEDIAS AND DELETE THEIR GODDAMN FUCKING FUCKITY ACCOUNT](https://youtu.be/BXXI_MnaA0Y?si=y58CkehBa6G8lgt0) [IT'S FUCKING 2026, WHY THE FUCK EVERYTHING HAS TO BE FUCKING COMPLICATED AS FUCK RATHER THAN EASY AND SIMPLE AS FUCK?!?!?! FUCK FUCK FUCK](https://youtu.be/BXXI_MnaA0Y?si=PED4f3A2pdmh7_4i)