Hot take: posting every day on LinkedIn is overrated if you have nothing to say
Tried forcing five posts a week on LI for about two months because everyone kept saying consistency is the whole game, so I just started writing whatever came to mind on a Monday morning and scheduling it out
tbh most of them flopped, like the one about my sleep schedule got maybe 11 views and a comment from my aunt, and the post where I rambled about productivity hacks I don't even use got dead silence, probably because it was the same stuff everybody else posts. The ones that actually got real comments were the boring ones where I talked about a client who ghosted me midway through a project and what I'd do differently, people kept replying with their own versions of that story
What I cut was basically everything that felt like filler, so I dropped down to two posts a week and only publish when I have an actual specific experience to share, tbh the engagement per post went up even though the total output dropped a lot. Still not sure if I'm just lucky with the comments or if this is the real lesson, the clients angle is definitely working though